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Position Responsibilities
· Communications and Marketing
o Participates in CGE communications strategic planning process by studying objectives, and needs of the organization, and implements those strategies and tactics.
o Identifies story leads, provides creative and technical writing, editing, and proof-reading for stylistic and brand consistency across different channels such as print, e-newsletter, website, and social media.
o Works independently and collaboratively to generate content and creative pieces in the following areas\: marketing and advertising, graphic and multimedia design, website design, management of social media channels, and presentations.
o Manages distribution list and distributes communication content to stakeholders for marketing and promotion purposes.
o Produces photo and video content.
o Provides work direction and supervision to students in absence of Communications Manager.
o Consults with clients, analyzes and assesses needs, and develops plans to best communicate their needs and objectives.
o Develops and implements creative solutions to communication problems.
o Develops and maintains metrics on the effectiveness of marketing communications.
· Website Development
o Keeps CGE websites up to date with design and content best practices as detailed by the university.
o Adds new content including posts to web pages, to the website as needed.
o Run analytics and maintain Search Engine Optimization (SEO) best practices.
o Demonstrates ability to operate within WordPress platforms.
· Social Media Management
o Collaborates with Communications Manager on overall social media strategy.
o Schedules content for social media calendar.
o Monitors engagement on social media accounts
o Interacts with key stakeholders through social media.
o Designs content for social media posts.
· Event Support / Other
o Provides support for CGE events including but not limited to content production, design, planning efforts, and various day-of-event tasks.
o Represents CGE communications team at various meetings.
o Assists in the development of the CGE outreach strategy and tactics as part of CGE's
Communications Strategic Plan.
Education and Experience Required: Bachelor’s degree in Communications, Public Relations or similar field, and proven ability in required job tasks.
Education and Experience Preferred: Three years of professional communications, marketing and website management.
Knowledge, Skills and Abilities Required:
· Excellent written and oral communication skills.
· Ability to exhibit sound judgement.
· Ability to work on multiple projects simultaneously.
· Ability to prioritize and deliver products in a timely manner.
· Ability to effectively communicate with stakeholders with diverse backgrounds.
· Ability to manage client expectations and build relationships.
· Proficiency in professional software such as MS Office, WordPress, Adobe Creative Suite (Photoshop, Illustrator, InDesign).
· Experience in graphic and web design.
Knowledge, Skills and Abilities Preferred:
· Familiarity with institutional branding guidelines.
Applicants should submit a cover letter, CV or resume, names and contact information for three professional references, as well as 3-5 examples of graphic design work they have independently created.
University of Tennessee, Knoxville
Center for Global Engagement – Communications
Communications Coordinator, Marketing, Web Design & Social Media
Regular Full Time – Non-Exempt
UT Market Range MR08 expected salary $41,000 - $49,000
The Center for Global Engagement, (CGE), is hiring a Communications Coordinator for Marketing, Web Design & Social Media to join our dedicated team of Communication professionals. CGE is comprised of seven units (English Language Institute, the International House, International Student and Scholar Services, Programs Abroad, Communications, Global Security, Risk and Resilience, & Global Research, Innovation and Partnerships) who are responsible for working throughout campus, across Tennessee and around the world to provide enriching and diverse international experiences for faculty, students, and scholars.
The University of Tennessee, Knoxville (UTK) is Tennessee’s flagship university and premier public research institution. We are an R-1 land-grant university with approximately 30,000 students, 9500 faculty and staff, 11 colleges, and over 300 degree programs. There are more than 1600 international students and scholars on the UTK campus. The University is located on a 580-acre campus in the city of Knoxville in eastern Tennessee, near the Great Smoky Mountains. The University of Tennessee Knoxville campus is seeking candidates who can contribute in meaningful ways to the diversity and intercultural goals of the University.
The City of Knoxville is a hidden gem surrounded by eight gorgeous lakes, with a beautiful and walkable downtown, a diverse music scene including internationally recognized festivals, active neighborhoods, unique restaurants, and a robust offering of diverse cultural and outdoor activities. UTK is located within easy driving distance to the Great Smoky Mountains, Atlanta, Nashville, Asheville, Charlotte, Louisville, and Cincinnati. It is only a day’s drive to Memphis, Chicago, and Washington D.C. Knoxville and the surrounding counties have a population of more than 850,000 people.
Position Summary
The Communications Coordinator for Marketing, Web Design and Social Media reports directly to the Communications Manager. The coordinator actively contributes to the implementation of CGE’s communication strategic plan through content generation and design support. The coordinator manages social media content schedules, website development and a wide range of marketing and communications projects.