Director of Trade Show
Director of Trade Show
We believe in the power of face-to-face interactions. That’s why we invest in trade shows, and that’s why we need a trade show manager who can turn our booth into the most popular destination at the show. The ideal candidate will have experience managing trade show logistics, from planning and budgeting to on-site coordination and post-show follow-up. He or she will be able to think on their feet and solve problems quickly, while maintaining a positive attitude and keeping our team on track. This is a high-pressure, fast-paced environment, and we need someone who thrives under pressure and can keep a cool head while managing a million different details.
Duties & Responsibilities
- Serve as the primary point of contact for all trade show related inquiries
- Develop and manage project timelines, budgets, and overall logistics for each trade show
- Work with vendors to procure necessary materials and services for each trade show
- Coordinate travel and accommodations for trade show staff
- Set up and break down trade show booth prior to and after each event
- Train and manage a team of trade show staff on objectives, product knowledge, and sales techniques
- Monitor trade show leads and follow up with potential customers post-event
- Analyze trade show data and develop strategies to improve future performance
- Stay up-to-date on industry trends and best practices
- Generate reports detailing trade show results and ROI
- Manage post-show debriefings with trade show staff
- Maintain accurate records of all trade show expense
- 5+ years experience in trade show management or a similar role
- Proven track record of successful trade show planning and execution
- Strong project management skills with ability to handle multiple projects simultaneously
- Excellent written and verbal communication skills
- Superior organizational skills and attention to detail
Preferred Skills and Qualifications
- Experience working with a trade show or events company
- Certification in event planning or project management
- Advanced degree in business, marketing, or related field
- Familiarity with trade show software, including Cvent, Lanyon, or Core-apps
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